Our very first client, Saedi’s journey with Palliser began way back at a time when Palliser was a commercially successful business however had lost its reputation as a premium fine wine producer and brand.

Pip (CEO) and Hels met to take on the task of changing perceptions and evolving the brand to what you see today. From day one, a professional mutual respect was born and a tight friendship was formed. Since that time, together we have galvanised the team around the new vision, completely evolved the visual experience and worked hand in hand with the team to build the brand cross multiple channels. Even today we enjoy working with them, as a core part of their team influencing the brand’s everything-ness to drive effectiveness and efficiencies while on a tight budget. It’s not easy for wine brands out there, but maintaining their premium-ness, growing their relevance whilst maintaining their light touch on the planet is something Palliser Estate (and Saedi) is truly committed to do.

 
 
Hels and Vic as our brand curators have provided that extra element and expertise we required to refresh and premiumize our brand. They look at things from a different perspective, always ensuring our brand is at the forefront and that all we do remains on-brand. They are like one of our team who are truly invested in our success and they have played a huge part in our journey. Their work is incredibly beautiful and it’s been a delight working and getting to know this talented duo who have different but complimentary skills.
— Pip Goodwin, CEO, Palliser Estate Wines
 

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